My Role
Concept, Art Direction,
Audio Direction
Agency
4 Wise Monkeys
Creative Director
Vaggelis Davitidis
Copywriter
Herk Sivitanidis
Tsakiris Chips’ main tagline is “Keep it real”. Building on top of that, we created “in da farm”, a fresh trap video clip of a custom-made trap song that communicates the “swaggy” part of Tsakiris.
The song, mixed with Greece’s famous trappers, became viral.